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“Why pay full price when you can brag about 70% off?”

Emak Hemat is the queen of thrift and the guru of “hemat tapi nikmat.” Her sharp eyes spot discounts faster than you can say "promo ongkir." She's helped half the neighborhood unlock Gojek deals and isn’t shy about giving advice, whether you asked or not.

But don’t mistake her frugality for stinginess. Her warmth is generous, her wisdom priceless, and her laugh infectious. For her, saving is an art, and life is a series of teachable moments.

  • Also known as

    The Hemat Queen.

  • Hobby

    Spreading savings tips.

  • Favorite warung

    Hers. She owns warung.

  • Foundation shade

    Warm Ivory (W31)